Subaru x REI
Summer Road Trip

Every summer Subaru hits the road to REI stores across the country, encouraging adventure-seekers to gear up and explore the great outdoors. The collaboration offers Subaru owners and REI members unique co-branded swag, as well as an opportunity to get up close and personal with the entire Subaru fleet. This year, the Subaru Field Crew had a slated 42 stops ahead of them, before the pandemic hit. My role included the design and production oversight of all creative assets.

Scope:
Illustration
Event Branding
Swag and Apparel Design
Signage and Wayfinding
Creative Production

Agency: Field Scout
Photography: Lauren Massie

This REI CO-OP camping gear tote was not selected for production, but still lives on in my heart.